January 14, 2020
2:00 p.m. EST
Is your brand effectively engaging with Hispanic consumers? Hispanic consumers are a growth engine for your brand and for the U.S. economy, accounting for 53% of U.S. population growth between 2013 and 2018 and projected to nearly double in size during the next 40 years.
In this complimentary 30-minute webinar, get powerful new insights into Hispanic consumers with a sneak peek of our newly updated Cultural Traits - a central component of your journey to Cultural Fluency. These data-driven measures of cultural variation reveal key insights into the Hispanic consumer segment, including:
- Cultural Attributes: Explore key elements of the Hispanic cultural profile.
- Group Traits: Zoom in on the way cultural attributes are expressed within the Hispanic segment.