August 11, 2020
1:00 p.m. EDT

Is your brand effectively appealing to the culinary and dining preferences and passions of Hispanic consumers? Cuisine plays an important role in cultural identity among Hispanics, combining historic flavors with current trends and creating a source of cultural pride and connection.

In this complimentary 30-minute webinar, we will review the latest insights on Hispanic consumer passions for food and dining, including:

  • How food ranks among other passion points for Hispanic consumers.
  • How traits like experiential eating, authenticity and freshness play into Hispanic food choices.
  • Examples of brands authentically and effectively engaging Hispanic consumer food passions.